THIS IS US

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At yuh, we celebrate creativity, community, and self-expression. What started as a desire to work more with hands than with the head has grown into a studio where the process matters as much as the product. Every piece is handmade in our home atelier in The Hague, NL.

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We release limited capsule collections a few times a year — small, cohesive drops combining made-to-order and ready-to-wear. Each collection is built together with a network of designers, photographers, and creators, often shaped by the input of our community.

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yuh is genderless by design and open to all. We see clothing as a tool for self-expression and encourage everyone to make each piece their own.